Early Learning Centre was established in 1974 by John Beale, who wanted to create a toy business that would inspire and stimulate children to develop as they played.
After building the Early Learning Centre to a much loved and trusted brand by families across the UK and globally, Early Learning Centre was acquired by Mothercare in 2007 where they continued to grow the brand’s international following.
Early Learning Centre toys are designed with learning in mind, focusing on helping your child develop while still being really fun!
Bring the magic and fun of the beach home with the Early Learning Centre Sand and Water Table, featuring lots of toys for hours of creative fun.
Feed Frankie The Fish Bubble Machine from Early Learning Centre bubble mixture and watch as he blows you streams of bubbles!
Fun for bat and ball to play against an opponent, this Tennis Zoomer from Early Learning Centre is great for playing ball without losing it!
Children will love zooming down this Large Orange Water Slide. It’s the perfect choice for summer days spent in the garden.
Early Learning Centre toys are designed with learning in mind, focusing on helping your child develop while still being really fun! Parents across the country can rest easy knowing that ELC toys are great quality, at an excellent price and have a varied range to support the vast interests and developmental stages of the children who use them.
Designed for little hands, our Early Learning Centre range of toys help little ones discover the world, learn and develop social skills through play.
Each toy has been thoughtfully designed to not only provide hours of fun but also to support children’s learning and development. You’ll find sensory toys to stimulate young babies and play sets to amuse energetic three-year-olds, as well as character toys and toys from their most-loved brands.
 ELC Sand & Water Table |  ELC My First Gadget Set |  ELC Fish Bubble Machine |  ELC Aqua Drawing Mat |  ELC Tennis Zoomer |  ELC Learn To Dress Louis |  ELC Wooden Rainmaker | |
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Outdoor
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Great for development
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Children will love it
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Learning Skills
| Hand / Eye Coordination | Stimulates Senses | Stimulates Senses | Creativity | Physical Development | Fine Motor Skills | Hand / Eye Coordination |
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Colour
| Blue/Green | Grey | Orange | Blue | Blue/Green | Multi | Multi |
We’ve got everything they need for amazing playtimes, every time. Children can explore the great outdoors with kids’ garden toys including awesome scooters, slides and much more ‒ there’s something to suit every adventurer.
